SocialBu subscription plans, limits, and features

Compare current SocialBu Free, Starter, Growth, and Agency limits, pricing, feature availability, and plan switching rules.

Written By Ghina Rehman

Last updated 6 days ago

This article explains the current SocialBu plan limits and feature availability for Free, Starter, Growth, and Agency accounts. It is based on the current SocialBu plan configuration used by the app.

Current plans at a glance

  • Free: best for trying SocialBu before upgrading.

  • Starter: best for solo users and small businesses that need more publishing capacity.

  • Growth: best for growing teams that need collaboration, automations, inbox, listening, and advanced workflows.

  • Agency: best for agencies and larger teams managing more brands, accounts, automations, and reports.

Plan prices

  • Starter: $29/month or $290/year.

  • Growth: $79/month or $790/year.

  • Agency: $199/month or $1,990/year.

Yearly billing is priced as 10 months, so it saves about 2 months compared with paying monthly.

Free plan limits

  • 3 social accounts

  • 10 lifetime posts

  • 1 custom queue

  • 60 AI credits

  • No teams, team members, feeds, automations, automation executions, listening streams, or listening monthly items

Free includes basic AI generation and autocomplete access, but does not include snippets, Listen, Social Inbox, Curate, Link Shortener, API, MCP, or advanced analytics.

Starter limits

  • 6 social accounts

  • 750 monthly posts

  • 500 AI credits

  • No teams, team members, feeds, queues, automations, automation executions, listening streams, or listening monthly items

Starter includes publishing features, AI generation/autocomplete, snippets, API access, and MCP access. Starter does not include Curate, Listen, Social Inbox, Link Shortener, or advanced analytics.

Growth limits

  • 20 social accounts

  • 3,000 monthly posts

  • 5 teams

  • 4 team members

  • 10 custom queues

  • 10 feeds

  • 50 automations

  • 5,000 automation executions per month

  • 2,000 AI credits

  • 5 listening streams

  • 5,000 listening matched items per month

Growth includes Curate, Listen, Social Inbox, Automate, Link Shortener, API access, MCP access, snippets, and advanced analytics.

Agency limits

  • 50 social accounts

  • 100,000 monthly posts

  • 20 teams

  • 8 team members

  • 30 custom queues

  • 30 feeds

  • 100 automations

  • 20,000 automation executions per month

  • 10,000 AI credits

  • 10 listening streams

  • 20,000 listening matched items per month

Agency includes Curate, Listen, Social Inbox, Automate, Link Shortener, API access, MCP access, snippets, and advanced analytics.

Feature availability

  • Publishing, scheduling, AI generation, AI autocomplete, snippets, API, and MCP: available on all current paid plans.

  • Curate, Listen, Social Inbox, Link Shortener, Automate, custom queues, feeds, teams, and advanced analytics: available on Growth and Agency.

  • Listening capacity: Growth includes 5 streams and 5,000 matched items per month; Agency includes 10 streams and 20,000 matched items per month.

Older and hidden plans

Some existing customers may still be on older SocialBu plans that are hidden from the current pricing page. Hidden plans can remain active for existing subscribers, but they are not offered to new users from the current plan selector.

Changing plans

You can upgrade or change plans from Settings > Subscription & Billing, depending on the options available for your account. If your current usage is higher than the limits of the plan you want to switch to, SocialBu may prevent the downgrade until you reduce usage or choose a plan that supports your current resources.

How billing and plan changes work

  • New web subscriptions: SocialBu starts paid web subscriptions through hosted Stripe Checkout.

  • Free trial: First-time paid web subscriptions can include a 7-day trial. If your account had a subscription before, the trial may be skipped.

  • Billing portal: Existing web subscribers manage billing details, invoices, payment methods, and eligible plan changes through the Stripe billing portal from Settings > Subscription & Billing.

  • Incomplete payments: If a payment requires additional action, SocialBu may ask you to complete the payment before changing or activating the subscription.

  • Mobile app subscriptions: If your subscription was purchased through the mobile app, plan changes, cancellations, and renewals must be managed through the app store account used for purchase, not from the web billing page.

  • Downgrades: SocialBu checks your current usage before switching plans. If your usage is above the target plan limits, you may need to reduce usage first or choose a plan that supports your current resources.

  • Cancellation: When a web subscription is cancelled, access usually continues until the end of the current billing period unless the subscription is ended immediately by a billing action.

Need help?

If you are unsure which plan fits your account, contact SocialBu support with the number of social accounts, team members, posts, automations, queues, feeds, and listening streams you expect to use.