Best practices for content scheduling

Scheduling your content is one of the best ways to ensure that it reaches your audience.  But there are a few things to keep in mind as you plan and schedule your content.
  • First thing first, make sure that your accounts are connected. You can check accounts connection at Accounts page. 

  • Plan out your content calendar on a monthly or weekly basis, so that you can ensure that your content is consistent and timely. SocialBu has Social Calendar feature in which you get a quick overview of your whole social media strategy and can modify it very easily.

  • Try to schedule your content for peak times when your audience is most likely to be online. For this, SocialBu has Custom Queues feature where you can set your peak performance post times once and whenever you add a new post in the queue it will automatically be posted on the best times you have already set. You won't have to select times again and again manually. Read this help article to know how you can set up a custom queue.

  • Customize content for each platform when needed. Different platforms have different limitations especially text limit etc. To tackle this, SocialBu added an option to customize the same content for the different platforms at once while creating a post.

  • Prepare and upload weeks or months of content at once to save your time. With the help of Bulk Upload feature you can upload many post at once in SocialBu.

  • And finally, always test and measure your results, so that you can continue to improve your content strategy. Check out Analyze feature of SocialBu to review your content performance.

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